First (and best) advertising campaign in the history of A+R Profilstahl!

Premieres “en masse”

With the innovative A+R tie rod system, which is used in timber and prefabricated house construction, we have developed a product for the first time in our company’s …

  • developed together with the KIT (Karlsruhe Institute of Technology)
  • ETA-approved under building law throughout Europe (European Technical Assessment ETA-19/0768) and provided with a CE declaration of performance
  • launched on the European market with a promotional campaign

A package with everything you need.

To demonstrate the application of our new tie rod system, which is available in various dimensions, we have sent more than 100 packages to well-known prefabricated house manufacturers.

To make reading the enclosed (rather dry) reading material a little more enjoyable, we also included a bottle of our exclusive “Spitzbuckel – A+R Feierabendbier” ( www.spitzbuckel.beer ). A snack board and our ETA approval were also included … because we prefer to combine the important things in life.

For more information about our tie rod system or other innovative A+R ideas, please contact us.